LaLiga North America Announces Multi-Year Partnership with Stage Front
Stage Front becomes an Official Regional Partner in the Match Hospitality Category in the United States
New York, NY – LaLiga North America and Stage Front announced a new multi-year partnership today focused on driving new customer-centric ticketing strategies using data from both organizations. The brands are committed to positive customer experiences and will use their extensive digital and market analytics to drive a revamped approach to ticketing and fan engagement focused on customer behavior and satisfaction.
“LaLiga has a highly engaged and coveted fan base in the U.S. that interacts with our properties across multiple touchpoints including content, events, and grassroots activations,” said LaLiga North America CEO Boris Gartner. “Using our deep understanding of soccer fans in the U.S, we will work together with Stage Front to help develop an innovative approach to ticketing that improves the customer experience as fans finally return to stadiums.”
“We are thrilled to be working with one of the top brands in the world, not only for soccer but for their efforts in the community. LaLiga North America is the perfect partner as we continue to strategize unique partnerships,” said Karl Roes, CEO of Stage Front. “We are reimagining the mindset with a goal that goes beyond sales and focuses on the global customer journey. With LaLiga North America and their experience, fan base, and innovation, this partnership will enhance the customer experience”.
